Since I began writing the blog for Signs.com a year ago, I can’t seem to get away from signage. It’s everywhere: along the freeway, on the parkstrip in front of shopping centers, even inside public restrooms. I see good signage. I see signage that is so-so. But I also see some pretty bad signage. Most of […]
Sign Design
5 Signage Lessons From a Successful Yard Sale
Every spring, I purge all the extra junk in my house. I clean out all the closets, tidy cabinets and pantry and generally rid my home of all the clutter and detritus that seems to accumulate over the course of a year. Then I host a yard sale, allowing my neighbors to purchase previously […]
5 Functions of a Sign
Think all signs are the same? Think again. In many cases, the effectiveness of a sign is determined by its use. Is it going outside on your storefront or hanging in window? Is it leading your customers to an event or simply helping them navigate to your store? When starting the design process, think […]
