You’re a business owner. You’ve done your research, hired employees, ran the numbers, now you’re waiting for one final thing--the grand opening. There are a number of things you can do to make sure everything goes smoothly on your big day.
- Be Prepared - Make sure you give yourself enough time to plan everything in advance. You should start planning for your grand opening 2-3 months before the actual day. Make sure that you have everything you need. Run through the day in your head multiple times. Visualize what it will look like--who do you want there, what time of day is it, what’s the atmosphere like, etc., and then plan accordingly.
- Create Excitement - It’s not enough to just advertise your grand opening, you have to create excitement for it. There are a number of ways you can do this. This will differ with each business, but think of your target market. What do they like? What would make them as excited about your grand opening day as you? Perhaps you could do a giveaway--handout t-shirts with your business logo on them. If your business is a restaurant, you could hand out free samples. Free food is a great way to get people excited. You decide what would work best for your business.
- Have Fun - After you’ve done all you can do, the only thing left is to execute. Have fun! Enjoy your big day. The grand opening of any business should be a happy day for its owners and employees. Best of luck with everything and we hope your grand opening day is amazing!