A recent Nielsen survey found that many consumers prefer to buy from companies that give back to society. Of those surveyed: 66% say they prefer to buy products and services from companies that have implemented programs to give back to society. 62% prefer to work for those companies. 59% prefer to invest in those companies. […]
Small Business
How to Rock the Sale Sign
While I’m certainly not an expert shopper, I do know how to shop sales when I see a sale sign. For instance, at my two favorite clothing stores, I know that the new, full-priced merchandise is at the front of the store. The merchandise right behind the new stuff is usually 20% off. The merchandise […]