Our first interview in our Small Business Success Story series is with Cathy Swearengin from Plaza Shoe Store in Springfield, Missouri. Like many other SMB owners Cathy works in a family owned company and exudes passion for her business!
Small Business
Introducing Small Business Success Stories
According to the U.S. Small Business Administration small businesses in the United States account for nearly half (46%) of private nonfarm GDP! Likewise, Forbes notes that where a small business is defined as being smaller than 500 employees, there are 28 million small businesses that employ 120 million people or more than 50% of the […]
How to Effectively Market Your Salon
Starting and maintaining a business is hard work. As the business owner you have to invest your time and money into the business, and then face the daily challenges that come along with owning one.
The Ultimate Guide to Grand Openings For Bricks & Mortar Locations
A grand opening or re-opening is important for every business. It’s a time to have some fun and get involved with your community, as well as a critical part of your long term success for many small businesses.
Small Business Taxes – To Hire or Not To Hire
Tax season isn’t everyone’s (or anyone’s) favorite time, but it comes along every year and since taxes must be paid, there’s nothing we can do but get them done. In the past, the only option was to hire a tax professional. Today, because of advanced technology, people can do their own taxes through software programs […]
Controlling Food Costs In A Restaurant
Anyone who has ever run a quick-service or full-service restaurant knows just how big of a factor food costs are to their ultimate success. While the industry, especially quick-service restaurants, presents unique challenges for staffing, most owners would say that controlling food costs is one of the most important keys to running a profitable restaurant. […]
Store Layout and Customer Flow – Does It Matter for SMBs?
In order for a business to be successful and earn revenue, it must know its customers. Two things that go hand-in-hand in helping a store do that are implementing the correct store layout and understanding customer flow.
How Restaurant Ambiance Affects The Bottom Line
There are many factors that impact whether or not a restaurant is profitable. These include everything from the demand of the cuisine offered in the local area, food and other variable costs, marketing efforts, management and much more. Â While these are all obvious factors, one that is often overlooked in its importance as a contributing […]
