From scroll speed to trust signals, new survey data reveals what drives action on social media. Social media has become the new storefront window for small businesses — something businesses are increasingly investing in to either market their brand or sell their products or services. While businesses may invest more time and effort into […]
Reddit’s Take on the Biggest Trade Show Booth Mistakes
Trade shows are the perfect setting for generating leads and improving brand visibility, but participating in them isn’t a foolproof marketing tactic. There are a handful of mistakes that companies can make when setting up trade show booths — one (or more) wrong move can result in lost foot traffic, missed leads, and wasted money. […]
Banner Material Options: Which One Fits Your Needs Best?
Much of a banner’s versatility in promotions and reliability stems from the wide range of materials on which they can be printed. Whether you’re advertising indoors, outdoors, or in changing weather conditions, there’s a banner material designed to meet those specific needs. Once your design is finalized, selecting the right material becomes the next crucial […]
Indoor vs. Outdoor Banners: Which One Should You Choose?
Banners are one of the most versatile and affordable ways to promote your business or event. But before you place an order, you need to know whether an indoor or outdoor banner is the right choice. Each type is designed with different strengths, and picking the right one ensures your message looks its best and […]
Top 5 Weirdest HOA Rules About Lawn and Yard Signs
One of the basics before ordering a yard sign is knowing the different sign regulations that apply to both businesses and private property owners. State laws on signage are usually straightforward, but there’s another layer to consider: the homeowners’ associations (HOAs) and their rules. While they claim to maintain a “peaceful” neighborhood, many HOAs sometimes […]
Billboard Advertising in 2025: 41 Must-Know Statistics
The State of Billboard Advertising in 2025 1. According to studies from the Out of Home Advertising Association of America, ad revenue for all U.S. out-of-home (OOH) marketing is expected to reach $9 to 10 billion in 2025.[1] 2. Meanwhile, the billboard market size is predicted to rise from $60.7 billion in 2024 to $62.52 […]
How Long Do Banners Last?
Banners are large-format print materials that are designed to grab attention from a distance and in high-traffic areas. These are typically printed on durable materials, allowing them to last many years even when installed in outdoor settings. However, several factors affect their longevity, from the printing methods, materials used to create them, to the elements […]
Comparing Banners with Other Signage Options: Which One is Right for You?
Signage plays a key role in promoting businesses, events, and special offers. But with so many options — banners, rigid signs, LED signs, posters, and more it can be tricky to decide which one is best. Do you go for the affordability of a banner, the durability of a metal sign, or the eye-catching appeal […]
