A-frame signs are the unsung heroes of restaurant marketing. Placed right where foot traffic is busiest, these sandwich boards grab attention fast and share your message quickly. Witty quotes, a lunch promo, or a fresh menu update make it easy to keep restaurant promotions up to date, and you can easily add these to your […]
Must-Have Signs and Banners for Small Food Businesses
Small food businesses need to create awareness to attract attention and foot traffic in a highly competitive market. However, many small businesses operate on a limited marketing budget, which makes durable and versatile signs a wise investment — not only are they affordable, they can also be used for various events and purposes. And with […]
The Social Media Sweet Spot: How Americans Discover and Trust Small Businesses Online
From scroll speed to trust signals, new survey data reveals what drives action on social media. Social media has become the new storefront window for small businesses — something businesses are increasingly investing in to either market their brand or sell their products or services. While businesses may invest more time and effort into […]
Reddit’s Take on the Biggest Trade Show Booth Mistakes
Trade shows are the perfect setting for generating leads and improving brand visibility, but participating in them isn’t a foolproof marketing tactic. There are a handful of mistakes that companies can make when setting up trade show booths — one (or more) wrong move can result in lost foot traffic, missed leads, and wasted money. […]
Banner Material Options: Which One Fits Your Needs Best?
Much of a banner’s versatility in promotions and reliability stems from the wide range of materials on which they can be printed. Whether you’re advertising indoors, outdoors, or in changing weather conditions, there’s a banner material designed to meet those specific needs. Once your design is finalized, selecting the right material becomes the next crucial […]
Indoor vs. Outdoor Banners: Which One Should You Choose?
Banners are one of the most versatile and affordable ways to promote your business or event. But before you place an order, you need to know whether an indoor or outdoor banner is the right choice. Each type is designed with different strengths, and picking the right one ensures your message looks its best and […]
Top 5 Weirdest HOA Rules About Lawn and Yard Signs
One of the basics before ordering a yard sign is knowing the different sign regulations that apply to both businesses and private property owners. State laws on signage are usually straightforward, but there’s another layer to consider: the homeowners’ associations (HOAs) and their rules. While they claim to maintain a “peaceful” neighborhood, many HOAs sometimes […]
Billboard Advertising in 2025: 41 Must-Know Statistics
The State of Billboard Advertising in 2025 1. According to studies from the Out of Home Advertising Association of America, ad revenue for all U.S. out-of-home (OOH) marketing is expected to reach $9 to 10 billion in 2025.[1] 2. Meanwhile, the billboard market size is predicted to rise from $60.7 billion in 2024 to $62.52 […]
