Your store’s grand opening is your first opportunity to introduce your business to the community and attract customers. While online marketing helps spread the word, professionally printed signs are often what convince people to walk into your store.
From eye-catching banners to window decals and directional signs, this complete checklist covers everything you need to order for a successful grand opening.
1. Coming Soon Signs
Creating anticipation before opening day can help build awareness in your neighborhood and encourage customers to check out your store once you’re open. The general recommendation is to hang a Coming Soon banner 2–3 months before opening.
You can also install Coming Soon yard signs along nearby roads or intersections.
2. Main Grand Opening Banner
Your Grand Opening banner should be the largest and most visible sign at your location. To make it easier to read from a distance, use a short, bold headline, such as Grand Opening, Now Open, or Open Today.
Recommended Specification for Grand Opening Banners
Material: 13 oz. vinyl for most storefronts or 18 oz. vinyl for extra durability.
Size: At least 3’ x 6’ (or larger standard sizes) to ensure roadside visibility.
Finish: Grommets for easy and quick installation on walls or fences; or pole pockets for post mounting.
3. Directional Yard Signs
Customers can’t visit your store if they can’t find it. Use yard signs to direct traffic from nearby roads, parking lot entrances, and major intersections.
Recommended Specifications for Directional Yard Signs
Material: 4 mm corrugated plastic.
Size: Use standard sizes, such as 18” x 24” to catch the attention of pedestrians or 24” x 18” or 36” x 24” to ensure roadside visibility.
Hardware: Choose wire stakes for locations with a mild climate or heavy-duty stakes for windy areas.
4. A-Frame Signs
A-Frame signs capture the attention of pedestrians and they are perfect for advertising in limited spaces (e.g., a store is inside a shopping center). These signs can also highlight opening specials, special promos, and limited-time discounts.
You can order A-Frame Signs with a weighted or water-fillable base that’s ideal for windy or high-traffic locations.
5. Feather Flags
Feather flags add movement that naturally attracts attention, making them ideal if your storefront is along a busy road, your business is in a shopping center, or other nearby stores compete for visibility.
Recommended Specifications for Feather Flags
Material: 4 oz. polyester for extra durability and weather resistance.
Base: Choose a ground stake for lawns and sandy locations, or a cross-base for pavement.
Add-on: Use water bag for additional stability in windy locations.
6. Window Signs and Decals
Your storefront windows should provide additional information customers need before entering your store.
For temporary announcements and seasonal promotions, window clings are great options because they are easy to install, remove, and reposition, as they don’t require adhesive. When pressed against glass, electrostatic attraction occurs between the vinyl and the surface, allowing them to stay in place.
On the other hand, adhesive vinyl is ideal for store hours and other long-term outdoor displays, as they are more resistant to weather and UV exposure.
7. Interior Signs
Your signage shouldn’t stop at the front door. Depending on your business needs, you may need these interior signs.
- Welcome Signs
- Sale Signs
- Directional Signs
- Checkout Signs
- Product Category Signs
- Promotional Signs for events and giveaways
Your Grand Opening Sign Ordering Schedule
A well-planned timeline helps ensure every signage you order is ready when you need it. Use this simple guide to keep your grand opening signage on track from the weeks leading up to opening day.
8–12 Weeks Before Opening
Order your Coming Soon banner and pre-opening yard signs.
2–3 Weeks Before Opening
Order your Grand Opening banner, feather flags, window decals, A-Frame signs, and other promotional displays.
One Week Before
Ensure all installation supplies are ready, such as stakes, Zip ties, mounting hardware, etc.
Opening Day
Walk around your property as if you were a first-time visitor. This way, you can determine whether the signs are visible, give clear instructions, and create a great customer experience.
Quick Grand Opening Sign Checklist
Conclusion
A successful grand opening starts long before customers walk through your doors. By planning your signage early and using a combination of banners, yard signs, flags, and window graphics, you can attract more attention and make a professional first impression.
Create custom Grand Opening banners, yard signs, window decals, and more at Signs.com. Explore durable, professionally printed signage designed to help your business make a memorable debut.




