You are currently logged-in as customer



What Are Fleet Graphics?

In simple terms, fleet graphics are vinyl adhesive decals applied to the exterior of a variety of vehicles in order to both enhance branding and leverage vehicles' high visibility as an advertising or marketing channel. Fleet graphics can come in three different forms as described below.

Fleet Graphics Art Board 15

Fleet Lettering

The most basic fleet graphics are vinyl lettering for vehicles. This option consists of your message being cut from solid colored vinyl. Messaging is primarily text but simple vector graphics will also work. Lettering can be done in more than 30 colors but can not contain printed photos or gradients. Fleet lettering is pre-masked and applied all at once. Typical uses include company name, contact information, and simple logos. Fleet Lettering

Fleet Graphics Art Board 13

Spot Graphics

Spot graphics can include both images and text. Your design is printed onto, not cut from, adhesive vinyl that is then applied to your vehicle’s surface. Because it is printed it doesn’t have the same limitations as fleet lettering and can be any color, gradient, and more. More complex graphics and logos for branding purposes short of a full graphics are the most common use of spot graphics. Complex logos as spot graphics can be combined with vinyl lettering to get the perfect look. Spot Graphics


Why Signs.com?

Why Signs Artboard 29
Lettering or Graphics
No matter the type or combination of graphics your fleet needs we’ve got you covered!
Why Signs Artboard 30
Nationwide Shipping
Design, print and get your graphics shipped right to your door whether one location or many.
Why Signs Artboard 31
Effective Advertising
Leverage the effective marketing channel that is vehicle advertising by increasing awareness and growing your brand.
Design Help Icon
Professional Design Services
Stringent brand guidelines and color needs? No problem. Take advantage of our professional design services.

Fleet Graphics Artboard 19

Professional Graphics + Effective Advertising

With custom fleet graphics not only do you get professionally branded vehicles but an effective marketing channel. Study after study has shown vehicle advertising to have an incredibly low cost for its wide reach while also having a measurable impact on brand recall and awareness.


Fleet Graphic Lettering

Fleet Graphics Artboard 21

Pre-spaced and pre-masked for easy installation, custom lettering for fleet vehicles is perfect for branding your vehicles with everything from registration numbers to your company name and contact information. Install the letters all at once in a matter of minutes or have them professionally installed.

Fleet lettering offers unlimited fonts and 39 colors. Lettering is cut from solid colored vinyl and can also include simple one to three color graphics. Uploaded files must be vector based and designs can not include gradients, shadows, or other printed elements.


Additional Specs

  • Thickness

    2 mil (.002" or 50 microns; about the thickness of half a sheet of copy paper)

  • UV Resistance

    UV protectants in the material for 5-10 years of outdoor vibrancy

  • Estimated Lifespan

    8 years depending on climate and use

  • Temperature Range

    -40F to 225F

  • Installation Method

    Transfer Tape; all-at-once installation

  • Print Method

    Cut, not printed, from vinyl sheet

  • Uses

    Outdoor. Used on windows and painted surfaces on any type of fleet vehicle including: cars, trucks, semi-trailers, box trucks, vans, buses, commercial vehicles, food trucks, RVs, and trailers.



Towel

Care

Fleet lettering can be washed on a regular basis with a damp non-abrasive rag so as to not damage the lettering nor the vehicle in any way. When cleaning, do not use strong cleaners or scrub vigorously as both of these actions may damage and/or peel away the lettering from the surface where applied. While hand washing is the recommended cleaning method, low pressure power washers and most car washes are both safe ways to clean your fleet lettering when done with care.


Fleet Spot Graphics

Fleet Graphics Artboard 23

Big or small our custom fleet graphics are the perfect way to brand all of your company’s vehicles. Printed spot graphics have no limitations on colors, gradients or other printed elements. All printed elements will be on one continuous piece of material (graphics that have both dimensions over 52” will need to be paneled) in contrast to vinyl lettering which consists of individual letters. By default the background color will be white but can be printed in any color that matches your brand. Spot graphics can also be cut to shape to complete your customization. Spot graphics have a protective laminate that make them water and weatherproof for graphics that will last for years to come.

Spot graphics are the perfect solution for complex logos, large one off graphics on the sides of painted vehicles and much more. If you’re looking for large vehicle graphics without doing a partial or full wrap, spot graphics are exactly what you are looking for.


Additional Specs

  • Material

    Durable cast vinyl adhesive

  • Thickness

    2 mil (.002” or about the thickness of half a sheet of copy paper)

  • Estimated Lifespan

    5+ years with proper installation and care

  • Laminate

    Yes. Thin protective laminate provides water and weatherproof graphic that will last for years to come.

  • Installation Method

    Professional

  • Print Method

    Four color process, eco-friendly, weather, fade and abrasion resistant ink

  • Uses

    Outdoor. Used on any type of fleet vehicle including: cars, trucks, semi-trailers, box trucks, vans, buses, commercial and franchise vehicles, food trucks, public transit, trailers, and more.

Fleet Graphics Artboard 24

Install

For large fleet graphics we recommend professional installation services. These graphics can be extremely challenging to install given the size and application surfaces.

Care

Our custom fleet graphics are intended for semi-permanent or permanent use. They are designed to withstand continual outdoor use in even the harshest conditions for the long run. In order to achieve this longevity and the vibrancy of your graphics we recommend regular cleaning of your graphics. Low pressure power hoses, most car washes and manual cleanings are all safe ways to clean your graphics when done with care.

Full care details can be found in the FAQ.


Additional Specs

  • Material

    Durable vinyl adhesive

  • Thickness

    2 mil (.002” or about the thickness of half a sheet of copy paper)

  • Estimated Lifespan

    5+ years with proper installation and care

  • Laminate

    Yes. Thin protective laminate provides water and weatherproof graphic that will last for years to come.

  • Installation Method

    Professional

  • Print Method

    Four color process, eco-friendly, weather, fade and abrasion resistant ink

  • Uses

    Outdoor. Used on any type of fleet vehicle including: cars, trucks, semi-trailers, box trucks, vans, buses, commercial and franchise vehicles, food trucks, public transit, trailers, and more.


Reviews
4.4
Out of 5.0
  • 5 Star
    (24)
  • 4 Star
    (4)
  • 3 Star
    (3)
  • 2 Star
    (0)
  • 1 Star
    (3)
Overall Rating
82%
of customers that buy this product give it a 4 or 5-Star rating.
Verified buyer
September 18, 2024 by Olalekan Alimi ( IL )
“Good quality”
Verified buyer
Great for the miney May 19, 2023 by Derrek Padilla ( NM )
“If you were going for a low-cost option that you could do yourself without having to wrap the entire vehicle this is definitely the way to go. I do, however wish they offer this as more of a die cut sticker instead of just an overall rectangular sticker.”
Verified buyer
Business Logo Signs August 21, 2022 by Brandi ( IL )
“My signs are just what I wanted. A little pricey but the quality is very good.”
Verified buyer
July 16, 2022 by Brenda Crandell ( CA )
“They did an excellent job, everything I wanted!!”
Verified buyer
January 14, 2022 by Mohammad
“Very good and high quality material I am ordering again”

Questions and Answers

Viewing 11 - 20 of 54 questions
Most helpful
Most recent questions
Most recent answers
Oldest questions
Oldest answers
Q:
How is my pricing for fleet lettering determined?
Asked 2 years ago by Signs
A:
The primary factor that determines the cost of your fleet lettering will be the size of the lettering. Beyond size, the quantity of your lettering will be the biggest factor that impacts your pricing. The other element that will slightly affect pricing is the number of colors in your lettering. Having multiple colors will have a small impact on pricing for fleet lettering. Custom colors not offered on the website that we can accommodate will also impact pricing.
Q:
How can I be sure the colors on your website will match my brand colors?
Asked 2 years ago by Signs
A:

For any printed signage it is always a challenge to match monitor color to actual printed color. This is a challenge for all printers across the signage industry. This can typically be overcome through color matching using Pantone colors that are standard across the industry and then calibrating the printer to the exact color needed.For fleet lettering, this is not possible due to the fact that your lettering is cut from the vinyl and not printed. Thus, we can't guarantee that the colors will match exactly as you need them to but are happy to provide you with the names of the colors we have in stock. The other solution is to print your lettering portions as fleet graphics so that we can color match. Custom color matching does incur an additional charge per color per unique sign in your order.

Q:
Is the fleet lettering pre-masked?
Asked 2 years ago by Signs
A:
Yes. Your custom fleet lettering will come pre-masked for an easy all-at-once installation regardless of the type of fleet vehicle you may have.
Q:
What is pre-mask? What is transfer paper or tape?
Asked 2 years ago by Signs
A:

All of these terms are interchangeable and describe the temporary overlay on top of your fleet lettering (the one on the back is called the "back liner" and protects the adhesive/sticky side of the lettering until you are ready to install it). This overlay allows you to peel away the back liner and squeegee the lettering into place with the transfer paper helping to transfer all the individual pieces to your surface at one time. Once your lettering is applied to the surface, the transfer paper is removed and your lettering is in place. Please see the installation question and answer for full installation instructions and details.

Q:
Does the fleet lettering have a laminate over top?
Asked 2 years ago by Signs
A:
No. There are UV protectants in the vinyl material that makes your fleet lettering durable enough to last 8-10 years (depending on climate, use, etc.) without the need of an overlay laminate.
Q:
Are there any restrictions on what I can do design with fleet lettering?
Asked 2 years ago by Signs
A:
As noted, printed elements such as photos and gradients can not be done with fleet lettering. Fleet lettering also should be applied on flat surfaces for the optimal adhesion and durability. Otherwise, fleet lettering is an incredibly versatile and durable product.
Q:
Is fleet lettering reusable? Repositionable?
Asked 2 years ago by Signs
A:
Fleet lettering is not reusable nor repositionable. Once installed, it is a semi-permanent application that can not be moved around or re-used if completely removed from the surface of your vehicle.
Q:
Any restrictions on what surfaces I can apply it to?
Asked 2 years ago by Signs
A:
The general rule of thumb is that the surface needs to be smooth and non-porous for fleet lettering to work properly. Thus, basically any type of fleet vehicle should be a suitable surface for your custom fleet lettering. This includes both the painted sides of vehicles as well as the glass surfaces or windows. The only caution is to avoid un-smooth surfaces such as cracks, ridges, rivets, corrugated, etc. on vehicle surfaces.
Q:
Can I apply it to different vehicles?
Asked 2 years ago by Signs
A:
Yes. Fleet lettering, on smooth non-porous surfaces, should work on any type of vehicle including cars, trucks, box trucks, vans, delivery trucks, buses, semi-trailers and any other kind of vehicle that may make up your fleet.
Q:
What is the impact or considerations when using fleet lettering on windows and tinted windows?
Asked 2 years ago by Signs
A:

If you intend on using your fleet lettering on windows you should be aware that the lettering is opaque in nature. Thus, large lettering can obscure visibility while driving. We recommend our perforated car decals if you're looking for large messaging without obstruction or hindering a driver's ability to see while operating a vehicle.

For tinted windows, we recommend a light and contrasting color to ensure others can read your messaging. Dark colored fleet lettering on tinted windows will make your company name, contact information or other messaging difficult to read.