{"id":24117,"date":"2022-04-27T16:50:02","date_gmt":"2022-04-27T22:50:02","guid":{"rendered":"https:\/\/www.signs.com\/blog\/?p=24117"},"modified":"2026-03-05T22:53:38","modified_gmt":"2026-03-06T05:53:38","slug":"a-complete-guide-to-pole-banners","status":"publish","type":"post","link":"https:\/\/www.signs.com\/blog\/a-complete-guide-to-pole-banners\/","title":{"rendered":"A Complete Guide to Pole Banners"},"content":{"rendered":"

Pole banners are a common sight in every city in the world. Wherever you go, you are bound to spot a handful fluttering in the breeze \u2013 to welcome tourists, commemorate an event, introduce the characters of an upcoming television series \u2013 the list is endless. Like billboards, pole banners are quite hard to miss, making them highly effective forms of advertising.<\/p>\n

Pole banners<\/a> go by different names \u2013 boulevard banners, avenue banners, city street banners, city light pole banners, and more. However, their common identifier is that they are hung on existing structures such as light posts and street poles. The lack of separate banner stands makes them easier to transport and costs less than other banner types.<\/p>\n

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Common Uses of Pole Banners<\/strong><\/h2>\n

Pole banners are the promotional material of choice<\/a> of schools, universities, organizations, and government offices since they already complement the existing surroundings. Because of their location, pole banners are mainly used for holidays and events instead of products and services. Arts and culture festivals and tourism programs, for instance, are often promoted through vibrant banners hanging on city-owned street poles.<\/p>\n

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How to Get Your Pole Banners Approved<\/strong><\/h2>\n

Before putting up a pole banner, you first must seek approval from the entity that owns the street poles, be it a private property owner, the campus administration, or the local government. The guidelines for securing a permit vary per state, but a good rule of thumb is to ask permission at least three to five weeks before the desired installation date. This is enough time for the governing body to review and approve your permit application and for you to produce and install the banners. Depending on the state where the pole banners will be displayed and the size of the signage, you might need to work with a professional signage hanger to have your pole banners installed and removed.<\/p>\n

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Pole Banner Sizes<\/strong><\/h2>\n

Pole banners come in various lengths, ranging from 24\u201d to 96\u201d, but the width choices are standard: 18\u201d which is best for 8\u2019 to 12\u2019 boulevard posts, 24\u201d for 16\u2019 street light posts, and 30\u201d for 20\u2019 city light poles.<\/p>\n

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Tips on Designing Pole Banners<\/strong><\/h2>\n

A guaranteed way to get your pole banners noticed is to ensure they stand out from the surroundings. Before you hop on a design software or Signs.com\u2019s beginner-friendly online design tool, here are some tips to keep in mind:<\/p>\n

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  1. Create a clear focal point.<\/strong> Words in all caps can seem rude in emails and documents, but when it comes to advertising materials, it\u2019s acceptable. Do not hesitate to turn up the font size when creating your banner design. Putting emphasis on the key details, whether it is the text or the image, helps passersby easily identify what they should pay attention to in your signs.<\/li>\n
  2. Use high-quality and relevant images.<\/strong> Do not just download the first photo you see in the search results. The goal is to grab your audience\u2019s attention from afar, so make sure that the images you use are high-quality, attractive, and thought-provoking.<\/li>\n
  3. Pick an experienced pole banner printer.<\/strong><\/a> Most online printing companies offer pole banner printing as one of their services, but it is still best to do your research to ensure that you are working with an expert to help you get complete value for your money. Check out our customer reviews for pole banners and see why we are trusted by many. We also have a beginner-friendly tool where you can easily create a design for your pole banners.<\/li>\n<\/ol>\n

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    Pole Banner Materials<\/strong><\/h2>\n

    Vinyl and fabric are the most common materials used to make pole banners. Vinyl banners come in various weights, with 18 oz. being the thickness of choice for double-sided banners. Many prefer vinyl because it is waterproof, UV-resistant, and takes in ink well, resulting in vibrant graphics and highly legible prints.<\/p>\n

    Fabric banners<\/a> are either made of polyester or canvas. The design is transferred either through screen printing or dye sublimation<\/a>. For double-sided banners, a silver blockout fabric is sandwiched between two pieces of fabric to prevent shadowing.<\/p>\n

    When purchasing pole banners, don\u2019t forget to include the mounting accessories. A typical hardware kit consists of poles, brackets, and steel bands.<\/p>\n