Small local businesses have a lot to offer the holiday shopper over Black Friday weekend. You can draw in local customers with your unique, one-of-a-kind merchandise, your stellar customer service, your quality products and the fact that you’re giving so much more to your local community than those big box stores. But what about Cyber […]
Retail
7 Pricing Strategies Every Retailer Should Know
Of all the strategies you’re thinking of for your new business, pricing is the one that can truly make or break your business. Price too high and your competition will get all the business. Price too low and you won’t make enough money. Super-smart business economists have come up with dozens of pricing models […]
Amazon’s Same Day Delivery: Why You Shouldn’t Freak Out
An Amazon warehouse is coming to a city near you. In order to fulfill orders the very day they are placed, the company is spending millions to construct fulfillment centers all around the country. In California alone, Amazon will spend $500 million on several new warehouses.
3 Tips for National Independent Retailer Month
Sometimes the best ideas for the small guys come from the biggest cities. In 2009, a week-long celebration of independent retailers took place in New York City, Chicago, Philadelphia and New Jersey. Participants included over 300 independent retailers. The event was staged by the founder and CEO of Nolcha Fashion Week, Kerry Bannigan, who thought […]
6 Easy Ways to Lose Customers
It’s a busy Saturday afternoon at your shop. The phone is ringing off the hook with people wanting to know if you have this thing or that in stock. Which means that you have to put the phone down, walk over and find the things they want to buy from you, and then go all […]
4 Reasons to Delay Your Grand Opening
How important are first impressions? Everyone from your mom to your professors in business school told you that they’ll make or break you. If you’re getting ready to open the doors of your brand new business and introduce yourself to the public, you should be thinking about the first impression you’ll make. It’s difficult […]