Anyone who has ever run a quick-service or full-service restaurant knows just how big of a factor food costs are to their ultimate success. While the industry, especially quick-service restaurants, presents unique challenges for staffing, most owners would say that controlling food costs is one of the most important keys to running a profitable restaurant. […]
Store Layout and Customer Flow – Does It Matter for SMBs?
In order for a business to be successful and earn revenue, it must know its customers. Two things that go hand-in-hand in helping a store do that are implementing the correct store layout and understanding customer flow.
How Restaurant Ambiance Affects The Bottom Line
There are many factors that impact whether or not a restaurant is profitable. These include everything from the demand of the cuisine offered in the local area, food and other variable costs, marketing efforts, management and much more. While these are all obvious factors, one that is often overlooked in its importance as a contributing […]
Overcoming the Post-Holiday Retail Slump
The Christmas shopping season — the busiest time of the year for retailers — is over, and while most people enjoy the calm after the holiday storm, retail businesses can’t afford to.
The Impact of Signage in a Manufacturing Setting
You’ve probably heard that most people are visual learners rather than by some other method, such as verbal learning. According to some research, people acquire 75% of their knowledge visually. Undoubtedly this is one good explanation of why we see signs everywhere we go.
Marketing Tips to Improve Retail Sales During the Holiday Season
It’s that time of year again! Time to ramp up your marketing to improve your holiday sales. I know what you’re thinking, but don’t sigh with angst yet. As a small to mid-sized business, you may be thinking that time and money stand in your way of implementing new and effective marketing tactics. You have […]
Holiday Staffing Dos and Don’ts
Whether you’re the small business owner of a restaurant, a retail store or just a small business that does really well over the holidays, you have to make sure you’re properly staffed to handle all the hustle and bustle of the holidays.
Four Ways Retailers Can Win Over Customers This Holiday Season
‘Tis the season, and shoppers everywhere are preparing mentally, physically and emotionally for all the expected and unexpected events that are guaranteed to happen during the holidays. So as a retailer, that is exactly what you should be doing. Make the necessary preparations to ensure your business is equipped to handle all the expected and […]
